Performance Dashboard

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ROI Summary

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ROI

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(Revenue − Spend) ÷ Spend

GAM Revenue

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Ad Manager earnings

Meta Spend

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Total ad spend

Net Profit

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Revenue minus spend

Cost Per Result (CPR)

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Spend ÷ GAM Impressions

7-Day Trend

Google Ad Manager

Impressions

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Clicks

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Revenue

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eCPM

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CTR

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Meta Ads

Campaign Performance

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Campaign	Spend	CPC Link	CPC All	CPM	Cost/LPV	CTR

Meta Ads Summary

All Accounts

Metric	Total